Got a free product or a sponsor? Write a clear disclosure

Paste the deal and your draft; get plain FTC-style disclosure lines and where to put them in your video, caption or livestream.

What it does

No bot required. Tech reviewers get review units, gaming creators get free codes, and new creators get their first free product. The FTC's "Disclosures 101 for Social Media Influencers" says any financial, employment, personal or family relationship with a brand should be disclosed, including free or discounted products, even if you think your review is unbiased. Put it with the endorsement itself, not only in your bio, at the end, or behind "more"; in a video, say it in the video (out loud and on screen is best), not just in the description; repeat it during a livestream. Plain words like "ad," "sponsored," or "Thanks to [Brand] for the free product" work; vague tags like "sp," "spon" or "collab" don't. Platforms have their own switches too: YouTube's paid promotion box adds a label, and TikTok requires its content disclosure setting when you promote a brand. Paste your deal and draft into any chat AI and it writes the lines and tells you where they go. You decide and post. It's a checklist, not legal advice.

Copy-paste prompt

No bot needed: paste this into Grok, ChatGPT, or Claude.

Help me disclose a brand relationship clearly, using the FTC's "Disclosures 101 for Social Media Influencers" guidance.

The deal: [e.g. the company sent me a free [product] to review / they're paying me / affiliate link / it's my cousin's business / I work there].
Brand: [Brand name]. Platform and format: [YouTube video / YouTube Short / TikTok / Instagram Story / livestream].
My draft script or caption: [paste it, or "none yet"].

1. Tell me plainly whether this is a relationship I should disclose under the FTC guide (money, free or discounted products, other perks, or a personal, family or work relationship). If I just bought it myself and like it, say so; the FTC says I don't need to declare that I have no relationship.
2. Write 2-3 short disclosure lines in simple words (like "Ad: [Brand] paid for this video" or "Thanks to [Brand] for the free [product]"). No vague tags like "sp," "spon" or "collab," and don't bury it in a pile of hashtags or links.
3. Tell me where it goes for my format: in the video itself (said out loud and shown on screen) for videos and Shorts; on top of the picture for Stories, long enough to read; near the start of a caption, not behind "more"; repeated every so often during a livestream. Not only in my bio or the description.
4. Remind me to also turn on the platform's own tool: YouTube's "paid promotion" box in the video details, or TikTok's content disclosure setting (Your brand vs. Branded content). The FTC says not to count on the platform tool alone.
5. Check my draft against the FTC's "what else to know": I can't talk about my experience with a product I haven't tried, can't say it's great if I think it's bad, and can't make claims (like health claims) the brand can't back up. Flag any lines like that.

Write the disclosure in the same language as my video. End with: this is a plain-language checklist, not legal advice.